Restaurant Marketing: Print & Offline

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Today’s digital age may leave many thinking that forms of print advertising and marketing are a thing of the past. With social media, email marketing, pay-per-click ads, Groupon, and the thousands of listing and review sites, restaurant owners and managers [...]

The Most Fun You Will Have Golfing, Ever.

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On August 8th, Cleveland’s design-build community came together for the 19th Annual Golf Outing hosted by the International Interior Design Association (IIDA) and the American Institute of Architects (AIA) Chapters of Cleveland at Sweetbriar Golf Club in Avon Lake, Ohio. [...]

The Power of Vector Files

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Some of you may not know what a vector file is or what they are used for. In the world of design, and print, vector files make all the difference. Don’t worry, we will explain what they are and the [...]

What is Big Data?

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Written by: Dave Ruel, Legal Technology Specialist The term “Big Data” has been used quite a bit over the past few years.  So what is it exactly? In the simplest of terms, big data equals “lots of stuff”. Think about [...]

Understand QR Codes

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What is a QR Code? How is it used? Why are they useful? How do I get one? Consumers and marketers alike may not have a full understanding of QR codes. Thus leading to them being poorly used, or worse not [...]

History of the Blueprint

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Through the years, we have seen several authentic blueprints come through our doors. Time and time again team members are just as fascinated with them. Blueprints are truly pieces of history and paved the way to the modern processes of [...]

The Impact of Personalized Print

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Written by Ashley Koch, Director of Marketing We have all been subject to the generic mass mailers for years. Time and time again we see postcards and letters that are addressed to “Residents of” or “Home Owner of.” Do we [...]

Busy Month for the Legal Community

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It has been a busy month for the legal community. Many organizations have hosted annual dinners or fundraisers – a great way to kick start the summer. Avalon was fortunate enough to sponsor these organizations, and their events. We look [...]

Time to Proof: Tips on Reviewing Proofs

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One of the most important processes in printing is proofing. A proof is the final safeguard that ensures everything is spelled and formatted correctly, colors are as desired, sizing is correct, and the list goes on and on. Proofing prevents [...]

Safety First! Understanding Safety Signs

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We all know how important safety in the workplace is. In order to keep employees and visitors safe you need to make them aware of any dangers that may exist and how to handle emergency situations if they should arise. [...]